Researchers Asking For Your Input On Improving The Racing Experience

The Alliance of Standardbred Racetracks of Southwestern Ontario (ASR-SWO) is now in the second phase of its research study on Ontario’s harness racing industry and is seeking input for the second phase. During phase One of this research project one-on-one interviews were conducted with stakeholders from Ontario & North America’s Standardbred racing industry, influential leaders […] Read more »

Ontario Tracks Researching ‘What Our Customers Want’

An ambitious consumer research project involving four Ontario racetracks is seeking input from harness racing patrons. Dubbed the Alliance of Standardbred Racetracks of Southwestern Ontario (ASR-SWO), the group is comprised of four not-for-profit racetracks: Clinton, Hanover, Western Fair and Grand River. Following an RFP process earlier this year, 365° Integrated Inc. was retained to conduct […] Read more »